NIKE • PLAY NEW

NIKE • PLAY NEW

Nike shows elite athletes – basketball star Sabrina Ionescu & world-class sprinter Dina Asher-Smith to name two – having big fun and failing miserably at trying an unfamiliar sports in the “Play New” campaign.

BEAST COLLABORATORS
Editor: Charlie Harvey, Whitehouse Post

CREDITS
Client: Nike
Agency: Wieden+Kennedy Portland
Directors: thirtytwo
Production Company: Pulse

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